LG Chocolate BL40 Video and Girls Girls Girls

LG Chocolate BL40 Video and Girls Girls Girls

21st September , 2009

UK : The new LG Chocolate BL40 – the fourth handset in the LG Black Label series - is now on sale. And the theme seems to be Girls, Girls, Girls. The new LG Chocolate BL40 was launched at London’s Design Museum and the video below gives you the flavour.

The first time I saw the video after the event it reinforced my belief that LG are becoming stronger and stronger. Stronger and stronger in mobile phone design, themed mobile phone models, mobile phone launches and their associated marketing campaigns.

LG recently launched the LG Crystal - the world’s first transparent mobile and we reviewed it ( LG Crystal GD900 Review ). On a personal note, I did have the Nokia N86 but it kept locking up and I exchanged it for the LG Crystal. I'm very pleased with the LG Crystal and use it as my main business phone.

Anyway back to the LG Chocolate BL40 launch. And Girls Girls Girls. The LG Chocolate BL40 launch campaign and video below ( in my opinion ) will trigger a large number of UK woman to buy the new LG Chocolate BL40. The launch was introduced as part of a top fashion show theme, using top class models and some very hip music.

LG have actually used more girls to promote the LG Chocolate BL40 in the shape of Hollywood Superstar Sienna Miller and her sister. Read more here. Its about the launch of a luxurious designer case for the LG Chocolate BL40.

The launch video below itself emphasis the following on the LG Chocolate BL40

- 4 inch HD LCD screen protected by tempered glass

- Complete web display with demo

- Dual screen user interface

- Panoramic display with demo

- One touch copy and paste with demo

- And Girls Girls Girls