
Europe
: Inspired by the glamour and elegance of the lavish 1920s, Nokia
introduces a new fashion collection of three mobile phones, launched
today at the Totally Fashion event in Shanghai. Pushing the boundaries
of traditional mobile phone design, the collection, which features
the Nokia 7280, Nokia 7270 and Nokia 7260, blends old world art deco
styling with an edgy, modern day twist. Core style influences such
as flow and movement, colour, geometry, detailing and graphics were
the inspiration and creative energy behind the collection.
Nokia 7280: Lean, Sublime Lines
The sleek and sexy Nokia 7280 offers a completely new mobile phone
design, foregoing the traditional keypad for a discreet keyless dial.
A fine lacquer-inspired high-gloss finish, complemented by leather
and mirror accents, add sophistication and style making this device
as much a work of art as an advanced piece of technology.
Perfect to whip out at cocktails, the Nokia 7280 is geared to attract
attention and become the talking point at any high glamour soiree.
Its VGA camera can snap the latest and greatest while the active slide
means calls can be answered or ended with a flick of a wrist.
The handset's chic strap and carrying pouch keep this hot accessory
close at all times. Using the Nokia Collector, you can transfer your
favourite photos, ringtones, wallpapers, music and videos from the
Nokia 7280 to and from your Mac. For a fashionable handsfree experience,
style mavens can plug in the Nokia Wireless Image Headset, also introduced
today. Truly, the Nokia 7280 is the fantasy phone for the fashion-conscious.
Nokia
7270: Detailed Deco
The boldly stylish Nokia 7270 draws its design inspiration from the
Garbo-esque glamour of the 1920s. Encased in an etched stainless steel
housing, this fold design accents your wardrobe with a matching textile
wrap, carrying strap and pouch to reflect your personal style and
mood.
Whether shopping in New York, Paris or Shanghai, a second opinion
is merely clicks away thanks to the Nokia 7270's VGA camera. Converting
clothes or shoe sizes is a snap with the clever Converter application.
Tune out in style with the FM radio and fashion headset or tap away
on games like Chic Pinball.
Nokia
7260: Flamboyant Fashion
Materials, graphics and colour palette set the Nokia 7260 apart. Featuring
chrome and steel accents, this Art-Deco-meets-Industrial-Design concept
is certain to be a favourite of fashion-minded crowd. To stand out
in a crowd, consumers can enhance the style of their Nokia 7260 with
daring accessories, like stylish straps and carrying pouches. Jetsetters
can easily call home with the Nokia 7260's tri-band capabilities,
or send celebrity sightings using the VGA camera. The Nokia 7260 allows
users to step out in style every day.