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25th September 2003

Europe : magic4 announces that three more handsets incorporating its award winning Multimedia Messaging software have been launched onto the market. The Panasonic G60, the LG VX6000 and the Motorola E365 are the latest multimedia handsets that form part of the magic4 enabled portfolio of products from the world’s leading handset manufacturers.

Inset is Simon Wilkinson, CEO, magic4.

“By the end of 2003, more than 50 handsets will have been launched onto the market incorporating the magic4 multimedia messaging software. At present there are over 35 handsets that have already been launched with a further 15 to be launched in the coming months” commented Simon Wilkinson, CEO, magic4.

The growing number of leading worldwide manufacturers partnering with magic4 on long term development projects clearly demonstrates once again that magic4 has a successful track record of delivering software time and again.

“With over 35 of the leading handset manufacturers partnering with magic4, the company has and continues to clearly demonstrate its leadership in the supply of mobile messaging software.” added Simon Wilkinson, CEO, magic4.

The advent of multimedia messaging along with more advanced colour displays and higher quality polyphonic ringtones are extremely attractive features which are enticing consumers to replace their handsets for these feature rich models and thereby adopting the next generation of mobile data services.

This nascent market will result in generating significant revenue opportunities for handset manufacturers and network operators. magic4 is at the forefront developing new innovative technology for an expanding market and the growing popularity of photo messaging.

“Despite the current and uncertain global economic situation of the telecom market, magic4 continues to build on its leadership position creating value for its partners focussing on key areas: continuous investment in Research and Development, active engagement to establish an industry environment based on open standards and expansion of the scale of it operations.” said Simon Wilkinson, CEO, magic4.