ASIA : Schlumberger Smart Cards and Terminals announced the world's first commercial launch of its 128K USIMERA (Java) SIM card with one of Asia's leading mobile operator, Globe Telecom.

The new 3G-ready 128K Java SIM card is set to create a substantial impact on the market with its unprecedented memory and processing capabilities, thus enabling mobile operators to provide more personalized, sophisticated and innovative value-added services (VAS).

With the first shipment in early August 2003, the USIMERA 128K cards were launched by Globe Telecom as the new G-plan Opti-SIM. This powerful SIM card can store up to 750 phonebook entries, 100 text messages, and run applications such as organizers with easy-to-use menu interfaces.

Based on Java™ technology that is renowned for its open programming standards, the interoperable SIM card is able to run applications created for Java card platforms, provides faster development time, and offers more efficient deployment of value-added services to individual mobile handset users. It gives mobile operators such as Globe Telecom a platform to evolve and customize services constantly, helping them to better address the needs of their customers.

Globe Telecom is offering this innovation exclusive to its plan subscribers. The G-Plan Opti-SIM is offered FREE to all new subscribers; existing subscribers may also upgrade their existing SIM cards, with the convenience of maintaining their current mobile numbers. This 128K Java card platform clearly gives Globe Telecom the tool and opportunity to maintain their leadership in service and technology in the Philippine market.

"With the launch of the new card on August 15, 2003, we envision an exciting future where we constantly stay ahead of the game by frequently introducing new applications and giving greater flexibility to our customers," said Ma. Concepcion Alcedo, vice president, Globe Telecom. "With the experienced support and great technology expertise from Schlumberger, we are confident that we will be able to set the pace in terms of enhancing subscriber acquisition, loyalty, and innovation in this very competitive environment."

In addition, since the G-plan Opti-SIM is compliant with both 2G, 2.5G and 3G networks, Globe Telecom and their third party application developers are able to continue to operate existing applications and services independently of the network technology. It makes customer transition to 3G seamless, and reduces a large part of the evolution impact on both business processes and customer service.

"We plan to give the wireless network operators the choice to define new services, backed by pro-active support from Schlumberger, to boost their revenue," added Tan Teck Lee, vice president, Schlumberger Smart Cards & Terminals, Asia.