Orange Take Kiss Me Wireless Application

Orange Takes Kiss Me Wireless Application

104.com has announced that activities outside Japan have been enhanced through being selected as a supplier of a mobile applications platform to Orange group companies. By using 104.com's Xme (Kiss me) platform, Orange group companies across Europe and beyond will be able to offer even more compelling mobile content and applications to their customers. Orange intends to launch a number of multimedia services using the platform over the next six months. The agreement signed with the Orange Group highlights 104.com's involvement in the development of new multimedia applications.

The Xme platform has content aggregation technologies for easily uploading and managing content from third parties. Content and applications are distributed according to personal profiles and the user's device capabilities. The system includes interfaces to the billing systems of the Orange member companies and connections to the messaging systems and gateways. Dynamic device adaptation technologies further optimize the customer experience. At the heart of the Xme platform are 104.com's in-memory database technologies that enable an ultra-fast user-profile and content retrieval for millions of customers on a relatively small hardware footprint.

"This agreement demonstrates the trust in our platform solution by one of the major mobile operators in the world. We are providing Orange with our extensive know-how and experience of the Japanese mobile Internet market, making it possible to set up new applications and services in a short time for a wide variety of devices," says Arjen van Blokland, Vice President International, 104.com.

Dirk Van Bavel, Director of Implementation for OrangeWorld - the non-voice services division of Orange - said: "Orange is committed to providing its customers with the most innovative and exciting services. By using solutions such as 104.com's Xme platform, we are making it easier for our customers to access the services they want, whenever they want them and wherever they are."

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