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Sky Mobile TV Available to 3G Operator 3 UK's Customers
2nd November , 2006

Europe UK : BSkyB and 3 UK will make Sky Mobile TV available to a bigger audience than ever before.

3’s customers will be able to receive up to 27 Sky Mobile TV channels including live news, sport, music, entertainment and documentaries from some of television’s biggest brands.

Sky Mobile TV includes a mix of dedicated ‘made for mobile’ channels and others that are streamed ‘as live’. Users can keep up with live breaking news and sports reports from Sky News and Sky Sports News, or enjoy entertainment, music and documentaries while they’re on the move.

All customers on 3 will be able to choose from three themed packs of Sky Mobile TV channels, dedicated to News & Sport, Entertainment and Music programmes. Each pack is charged at £5.00 per month for unlimited access*. The service will be free for all customers who sign up for the package for the first month.

• Sky News and Sport Pack: Sky News; Sky Sports News; Discovery Factual; CNN; Bloomberg; At The Races; Extreme Sports Channel; National Geographic; History Channel; and Biography Channel.

• Sky Entertainment Pack: Sky One; Sky Movies Mobile; MTV Snax; MTV Trax; Nickelodeon; Paramount Comedy Channel; Cartoon Network; Living; E!; Bravo and Discovery Lifestyle.

• Sky Music Pack: Kiss; MTV Snax; MTV Trax; The Box; Kerrang; Smash Hits; IMF1; and IMF2.

Stephen Nuttall, BSkyB’s Director of Business Development, said:

“We’re delighted to be working with 3 to give millions more people the chance to enjoy TV on the move. The success of Sky Mobile TV has shown there’s a real appetite for innovative services that allow customers to choose when and where they watch.”

Graeme Oxby, Marketing Director of 3 UK, said:

“We are the leader in mobile TV with the widest range of channels available on our network. We also have the largest number of 3G customers with the capability to watch TV on their mobiles. We see the addition of Sky as a natural step and a great fit to enhance our already successful TV portfolio.”

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