Europe
: Around 100 people are currently testing a new mobile television
technology. Between now and the end of the year, Swisscom Broadcast
and Swisscom Mobile will be carrying out a technical trial of the
new digital standard DVB-H.
Over a three-month period, the test participants will have access
to some 26 different television channels and basic interactive services
on a Nokia 7710 smartphone. Test participants will be offered additional
interactive services depending on the individual broadcasters: the
info service leads to the Internet sites offered by the television
broadcasters.
The trial will
focus on the suitability of DVB-H (Digital Video Broadcasting - Handhelds)
technology. The new standard was developed specifically to deliver
broadcast signals to mobile, digital handhelds. DVB-H is an extension
of DVB-T, the technology already used for terrestrial broadcasting
of digital television signals. The trial should enable Swisscom Broadcast
to resolve outstanding technical issues.
This is the first
technical DVB-H trial in Switzerland, and even from an international
perspective Swisscom is one of the pioneers of the new technology.
To date, the only comparable trials in Europe have been in Berlin
and Helsinki. The DVB-H standard has also been undergoing trials in
Italy, France, the United Kingdom and Spain since September 2005.
The Swiss trial
is intended above all to provide information on the technological
requirements for implementation in Switzerland. Swisscom Broadcast’s
technology partner for the trial is the Finnish mobile phone manufacturer
Nokia. Working closely with Swisscom, Nokia has provisioned a DVB-H
trial platform and the requisite mobile devices: for the purposes
of the trial, a specific DVB-H receiver has been added to the commercially
available version of the Nokia 7710 smartphone.