Russia : Estonian
mobile operator EMT today launched their commercial 3G network based
on Ericsson 3G core and radio technology. As the sole supplier, Ericsson
has delivered a complete 3G/WCDMA network and related services. Under
the agreement, Ericsson will also provide its hosted personalized
music service and video service for EMT based on Ericsson Service
Delivery Platform-Media.
EMT's 3G network
currently covers Tallinn, the capital of Estonia, and will gradually
be expanded all over Estonia. Ericsson's latest technology will enable
EMT to offer their 3G customers an excitingpackage of advanced multimedia
and mobile broadband services. EMT's new services will make popular
TV shows, news and traffic cameras accessible on EMT's 3G handsets.
Full-length download of the popular music tracks will also be available
for 3G users.
Valdo Kalm, Chief
Executive Officer, EMT, says: "Launching 3G with our attractive
package of new services is a perfect opportunity for EMT to increase
data revenues. We see it as the logical next step in the evolution
of mobile services, and we are confident we can take that step together
with Ericsson, following our successful
partnership in GSM and GPRS/EDGE."
Veiko Sepp, President,
Ericsson Estonia, says: "We are happy that our long-standing
relations with EMT have reached a new level, and we see it as an exciting
challenge to bring new opportunities to the
Estonian mobile communications market. We hope that the combination
of new technology and an attractive mix of video, music and mobile
broadband services will thrill EMT customers and invite new content
providers to join the race in Estonia."
Ericsson's hosted
service makes it possible for EMT to introduce the latest content
to its subscribers in an easy, speedy and cost-efficient manner. Ericsson
ensures the delivery of the servicewhilst EMT will be able to focus
on core business and customer
relationships.
Ericsson and EMT
have built a strong partnership over the last decade. Ericsson has
previously been selected by EMT as sole supplier of GSM Core and Radio
Network, including GPRS/EDGE.
Ericsson is the
world's leading 3G supplier, with a 35 percent market share for the
GSM family, including WCDMA, and is also the industry leader in managed
services with more than 50 contracts with operators around the world.