Europe
Finland : 3G mobile phone as well as domestic calls and messages included
in fixed monthly fee of Saunalahti Totaali
The change in
the Finnish Communications Market Act, which will come into effect
on 1 April 2006, enables the bundling of a mobile phone and GSM subscription.
To start with, Saunalahti’s range will comprise two service
packages aimed at different kinds of users and five 3G phones.
The basic price
of the service packages comprises Motorola E770, Nokia 6630, Sony
Ericsson K600i or Samsung SGH-Z140. There is a small additional lump-sum
fee for the more expensive Nokia N70 phone. The monthly fee of the
service package Saunapaketti (Sauna Package, EUR 19.95/month) includes
calls to Saunalahti subscriptions and Totaali (Total, EUR 49.95/month)
includes calls to all domestic networks, 3G video calls, text messages
and multimedia messages.
”The bundling
ban relating to the sale of mobile phones in Finland has partly caused
the low awareness of new mobile phone services among the Finns compared
to many other European countries. The mobile phone stock is also considerably
older and less developed in Finland,” says Pasi Vanninen, Sales
Director of Saunalahti. “The change in the Finnish Communications
Market Act makes it possible to provide new developed devices and
mobile services to more and more Finns at a reasonable price. In addition,
it is a lot easier to start using new services as the mobile phone
settings have already been configured for the consumer.”
The preliminary
sales of Saunalahti’s service packages start today. Orders can
be made only via Saunalahti’s customer service by phone until
next week. From 1 April, the packages can also be ordered online and
via resellers (e.g. ElisaShopit). The service package agreement is
made for a term of 24 months. There will be new mobile phone models
added to the range during the spring.