Etch-A-Sketch Goes Mobile on Orange UK

Europe : IN-FUSIO, the publisher of top-of-the-range games for mobile phones, today announces that it is bringing the original and best drawing toy, Etch-A-Sketch, into the 21st century with the launch of the mobile version. The game, based on the original Ohio Art Company toy is available to UK gamers from Orange UK to a wide array of handsets.

Using Etch-A-Sketch, players can unleash the artist in themselves by using the number pad or directional arrows to control the stylus nib. Etch-A-Sketch is great for quick sketches or even the creation of a masterpiece. From a simple square house to an elaborate dream castle the opportunities for creativity are endless. And, of course, if you don’t like the outcome, erase and start again.

The fun doesn’t end when the artwork is finished. Remember shaking the toy to erase the picture? This is simulated in the mobile version, pressing the 0 key to wipe out the picture and start the vibrating function of the phone.

For the first time ever, players can save their drawings too. Up to three sketches can be saved onto a handset’s memory to show to friends and family later in the day.

Launched in 1960, the Etch-A-Sketch toy has been used in over 100 million homes worldwide and thanks to this 21st century re-vamp the popular game will continue to be a favourite among budding Monets and Van Goghs.

“Etch-A-Sketch mobile is a great addition to the IN-FUSIO games portfolio.” said Carole Pero, Game Product Manager “The original toy is enjoyed by people aged 5-75. Bringing it to the mobile handset is a great way for consumers to enjoy a great classic toy on a modern technology device. Etch-A-Sketch is complimentary to the classic games range, darts, backgammon and solitaire that we have recently launched onto the mobile handset.”

Etch-A-Sketch Mobile is available from Orange UK for the following Java-enabled handsets:

Alcatel OT565
Samsung E810 / E310 / E300

Alcatel OT556
Samsung D500 / D500e

Alcatel OT735i
Samsung X600

LG U8150
Samsung Z107/Z105

LG C1100
Sharp GX10

LG L1100 / F7250
Sharp GX20

Motorola V220 series
Sharp GX15

Motorola V500 series
Sharp GX30

Motorola V550 series
Sharp 902 / 802

Motorola V980 / C980/ V975
Siemens A65

Motorola E1000
Siemens C65 / SL 65

Nokia Series 40 DP1
Siemens CX65 / M65 / S65

Nokia Series 40 DP2
Siemens MC60 / S55 / SL55 / M55

Nokia Series 60 DP2
SE F500i / K500/ Z500

Panasonic X701/X700
SE T610 (MR1&2) / Z600 / T630

Siemens SX1
SE K700i / Z1010

Nokia 7650
SE V800

Nokia 3650
SE S700 / SE S700

Nokia 3510i
SE K300i

O2 X4
Vitelcom TSM 6

Panasonic X60
Samsung E720

Sagem MyV55 / 65 / 75 / X5-2 /X-7/ C5-2
Samsung E630 / E700 / E800 / E820 / X460

Samsung E710 / X450