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3 Ireland Launches 3G Wireless Network |
| 26
July , 2005 |
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Inset : Stephen Pilkington, Commercial Director, 3 Ireland quoted below. 3 is challenging the old networks by introducing simple, great value price plans starting at just €25 per month, and including generous bundles of anytime, any network voice minutes and texts. Also, 3 is the first network to include a huge range of 3G video entertainment services with every price plan at no extra cost. With 99.5 percent population coverage for voice and text and a high quality 3G service covering 60 percent of the population, 3 will provide first-rate service to Irish mobile phone users from day one. For 3, Europe’s largest 3G network with over 7 million customers in Europe, customer satisfaction and loyalty is key to its ongoing success. Continuing its commitment to provide exemplary levels of service, 3 will set a new industry benchmark in Ireland, with customer-focused initiatives including a handset replacement programme that will aim in many cases to replace faulty handsets within a matter of hours of the reported problem, instead of days or weeks -- the current market standard. Bob Fuller, 3 CEO, said, "3 is here to put the customer first. 3 was Europe’s first video mobile network and we’re the largest 3G network in Europe. Our VideoTalk price plans offer a package of voice, content and video services at an unrivalled and sustainable price. 3 has upset the status quo in every market where it has launched in Europe and we will do the same in Ireland by challenging the old networks and bringing great value and new levels of service to customers.” Stephen Pilkington, Commercial Director, 3 Ireland, added: "With 99.5 percent population coverage from day one for voice and text services, a great range of state-of-the-art video mobile handsets, unbeatable value and service, and an exciting and innovative range of video mobile services for all, there’s every reason to switch to 3.” 3’s Great Value Price
Plans 3’s great value plans are available at three price points: €25 a month, €45 a month and €60 a month. 3’s price plans are only available on twelve-month contracts. Monthly Tariff Talk A lot
Talk & Text Text A Lot (Outside bundle call prices per minute are - Landlines/Voicemail: 15c; Mobiles: 30c; Texts: 9c) 3 is also running an offer until the end of 2005, whereby customers can make video calls for the same price as voice calls and send video messages for the same price as picture messages. Stephen Pilkington commented, “With the launch of our price plans, 3 has set a new benchmark for value for Irish mobile users. These plans offer the most generous and flexible bundle of minutes or calls on the market at their respective price points. We don't say who you can call or at what time - it's up to you, and we’ve designed our price plans to be fair and easy to understand. On 3 there's no peak rate times or minimum call charges. And everyone gets access to video mobile services.” 3’s Great Service
If a handset develops a
fault, 3 will courier a replacement handset to the customer wherever
they are in Ireland – in many cases this will be in as quick
as 3 hours. 3’s Great Content
and 3G Services This means that with the start of the football season, 3 will be delivering on average over thirty minutes of video content a day to customers, all at no extra cost. 3 is also offering a range of additional video mobile products and services, which are not included in the price plans, including full-length music videos available to download or stream for the first time in Ireland, games, and extras, including ringtones and wallpapers. 3’s Coverage
3’s Handset Range
€25 €45
€60 |
3G
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| Today's
3G News |
Europe
: 3, Europe’s leading video mobile (3G) network, today launched
its service in Ireland, bringing much needed competition to the country’s
stale mobile phone market by offering an unprecedented level of value
and service to Irish consumers, as well as access to the most advanced
3G network in the country. 
