US : 2008 was a banner year for the cellular modem market, as many operators aggressively beefed up their 3G data service offerings. Consequently, 3G modem manufacturers enjoyed an upswing in demand with shipments reaching 20 million units in 2008, according to market research and consultancy firm In-Stat (http://www.in-stat.com).

Two big trends are the move in form factor to USB modems and the growing emphasis on embedded modems, led by Ericsson and Qualcomm. Embedded shipments will overtake external modem shipments by the end of 2011. The result is increasing price erosion for external clients, especially in Western Europe, where Huawei has become a strong player.

“Clearly, here is an instance where CAPEX investments in good times are paying dividends in lean years,” says Daryl Schoolar ( inset ), In-Stat analyst. “Operators continue to move forward with their mobile data subscription initiatives even as the economy suffers. This has put cellular modem manufacturers in a really nice place to be.”

Recent research by In-Stat found the following:

• The peak of the external modem market will be in 2010 when revenues crescendo at over US$2.6 billion.
• USB has become the dominant form factor, overtaking PC cards in annual shipments in 2008.
• According to a survey of 504 individuals from the In-Stat Technology Adoption Panel, most users have their mobile broadband service paid for by their employer.

The research, “Shifting to Embedded: 2008 Worldwide Cellular Modem Market” (#IN0804013WBB), covers the worldwide market for cellular modems. This research provides the following:

- End-user data on cellular laptop data usage

- Profiles of key vendors in the cellular modem market

- Shipment forecasts for external and embedded cellular modems

- Forecast breakout between USB modems and PC cards

- Revenue forecasts for external and embedded cellular modems

For more information on this research or to purchase it online, please visit:

http://www.instat.com/catalog/wcatalogue.asp?id=281 or contact a sales representative: http://www.instat.com/sales.asp

The price is $3,495 (US).

About In-Stat

Technology vendors, service providers, technology professionals and market specialists, worldwide, rely on In-Stat’s experienced staff and in-depth research to support critical business, product and technology decisions. In-Stat’s insights are derived from both a deep technology understanding and comprehensive research, which examines each segment of the value chain for each market. Regular and ongoing end-user demand and primary research surveys underpin much of the analysis, enabling In-Stat to provide incisive market knowledge and guidance on future market opportunities via syndicated research products, custom consulting, and advisory services.