Europe France : Orange has applied for two television channels in response to a call for applications made by the French Audiovisual Council on 6 November 2007 for the allocation of DVB-H mode frequencies to be used for broadcasting Personal Mobile Television services. The first channel is Orange Sports TV, the information and sports discovery channel already available in 3G, on Orange's broadband TV offer and on the BIS satellite package. The second channel, O'TV, is targeted at an audience of 15-35 year-olds.

Orange, pioneer and leader of mobile TV

Orange, the first in Europe to launch live mobile TV in 2004, has now opened up access to television using Edge, 3G and 3G+ technology to more than 6 million of its French customers. Orange offers up to 62 live TV channels and 3,000 videos. Based on its experience, Orange believes strongly in the potential of personal mobile television, which the Group plans to support through all available technologies. This is why Orange is also committed to personal mobile television as a content producer. While the DVB-H business model is made clearer via a debate involving all the sector's players, the success of the service is based on the design of channels adapted to mobile consumers.

Orange Sports TV: "All sport, wherever I want, whenever I want, however I want"

Orange Sports TV is the first French television channel specially created for mobile viewing. Launched on 6 September 2007, Orange Sports TV is a sports information channel with a highly specialised team of writers and crew who are lent support from the experience and content provided by its prestigious partners such as CNOSF (The French Sports and National Olympic Committee) and the Sporever Group. Orange Sports TV is also available on broadband TV, the Internet and via satellite.

O'TV: "My TV how I want it, when I want it, where I want it"

O'TV is a channel aimed at the 15-35 age group, who follow new technology and who will contribute massively to the success of the personal mobile television launch. It will offer general and interactive programmes in formats designed specially for mobile viewing.