US / UK : SEVEN will be pre-loading its mobile email solutions beyond high-end smartphones on an array of consumer-friendly mobile phones for 3 customers.

The first consumer-friendly device to include SEVEN’s solution is the Sony Ericsson W660i offered by 3, the UK’s leading mobile media company offering a convergence of communications, entertainment and information. 3 has 4.1 million customers in the UK and Ireland.

“3 provides its users with the mobile services and applications we all need on the devices we all want,” said Ross Bott, President and CEO of SEVEN. “We are proud to partner with an innovative brand like 3 to integrate our mobile messaging solutions on the Sony Ericsson W660i, allowing a broader base of 3’s subscribers to access their email on the go and furthering our goal to provide mobile email access to everyone.”

Mobile Mail, powered by SEVEN, is easy to access on the Sony Ericsson W660i, with the application built into the messaging menu allowing users to access their email within a few keystrokes — making it easier to access email on a mobile than on a PC. The W660i comes with a Walkman® player 2.0, allowing users to create their own playlists, view original album art on their phone screen and customize their music experience. The phone also features a 2 Megapixel camera.

“By building 3’s Mobile Mail, powered by SEVEN, into the messaging menu of the Sony Ericsson W660i it is easier than ever before for users to access their email on their mobile phone,” said John Harber, Managing Director UK and Ireland, Sony Ericsson. “We are excited to provide this increased accessibility on a device known for its music-centric experience – providing users with the best of functionality and entertainment on a consumer-friendly device.”

SEVEN powers 3’s Mobile Office Mail and Mobile Mail solutions, providing its users easy access to their mobile email accounts from the convenience of their mobile phone. Mobile Mail, offered with 3’s X-Series packages, provides users with real-time access to their email from popular email services such as AOL Mail, Earthlink, Gmail and Yahoo! Mail – making it easy to access mobile email as a consumer or a professional. Mobile Mail is easy to set up, requiring users to log-in only once for continued access to their email, contacts and calendar on one or more accounts.

Mobile Office Mail provides users with a push-based mobile email service in real-time with access to Microsoft Exchange and Lotus Domino email accounts as well access to calendar, personal contacts and corporate directories.

“Our customers can stay connected wherever they are with our Mobile Mail and Mobile Office Mail solutions powered by SEVEN,” said Fergal Walker, 3 Director of Product Management. “These solutions provide easy access, set-up and the consistent reliable results our customers have come to expect from the 3 network and we are excited to see them pre-loaded on the cutting-edge and consumer-centric Sony Ericsson W660i, making it easier than ever before for our customers to access mobile email.”

The Mobile Office Mail solution powered by SEVEN is available for £5 per month as an add-on feature, offering customers the ability to access their work email from their personal mobile phone or users can access Mobile Mail powered by SEVEN as part of the Silver and Gold X-Series for £5 or £10 per month respectively.

About SEVEN

SEVEN is a global innovator in mobile messaging, enabling mobile operators, internet email providers and service providers to offer their users intuitive and secure real-time access to business and personal content. SEVEN’s software meets the unique needs and requirements of enterprises, small-to-medium organizations, workgroups, individual professionals, and consumers.