
US
LA : TV Guide Mobile Entertainment announced today that it will enhance
the entertainment options available on Cingular Wireless handsets.
Through Cingular Wireless' streaming video service, Cingular Video,
subscribers will now have the opportunity to access a mobile, on demand
version of TV Guide Channel(R) while on the go. In addition, Cingular
and TV Guide Mobile Entertainment have signed an agreement under which
TV Guide will deliver additional products and services to Cingular
devices.
"As part
of our goal to become the leading cross-platform consumer hub for
video guidance, we are excited to be partnering with Cingular to offer
consumers, who are passionate about television, access to exclusive
TV Guide Channel(R) content almost whenever and wherever they want
it," said Rich Cusick, senior vice president and general manager,
Digital Media, Gemstar-TV Guide. "Enhancing the personal mobile
entertainment experience of Cingular users across the country is in
keeping with our strategy to integrate the TV Guide brand, content
and technology across multiple platforms."
Cingular Video
and TV Guide Channel(R) provide more of the content that consumers
want to see. With a wide, diverse selection of video, Cingular subscribers
have access to short form, original content that highlights and reviews
the best shows and movies on TV.This
agreement with Cingular builds upon the initial release of the TV
Guide Mobile(TM) launched during the second half of 2005, and now
available on a range of carriers and handsets.
Specific terms of the agreement
were not disclosed. TV Guide Channel is currently available on Cingular's
new 3G handsets offering Cingular Video.
About Gemstar-TV Guide
Gemstar-TV Guide
International, Inc. (the "Company") (NASDAQ: GMST - News)
is a leading media, entertainment and technology company that develops,
licenses, markets and distributes technologies, products and services
targeted at the television guidance and home entertainment needs of
consumers worldwide. The Company's businesses include: television
media and publishing properties; interactive program guide services
and products; and technology and intellectual property licensing.