Apple To Launch Their Own Radio Service ?
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Music streaming services have experienced a huge growth in recent times with Pandora and Spotify being the two standout successes.
Now new rumours suggest that Apple are keen to move into market by launching their own radio service. Apparently, music sales are drying up and this is an alternative way for them to make money !
The rumours, originating from Bloomberg, suggest that Apple are in talks with with the major music labels about launching a radio service at the start of 2013. Apple's Radio service will be ad-funded and should be available in the first 3 months of 2013.
Pandora, which isn't available in the UK due to licensing issues, generates radio stations based on a users preferences. There are limits on the number of tracks a user can skip and the number of times a single artist can be played in an hour , so we can expect something similar from Apple's service.
We expect Apple to offer a free service will be funded by adverts that could have usage limits and a premium subscription-based service , which removes both constraints. However, this is mere speculation and we could have got it totally wrong.
The folks at 3G have already got a horrible feeling that we're either going to miss out on Apple Radio or have to wait ages for it to be released. However, we're trying to be positive , but it's hard given the history when it comes to media licensing in the UK.
As soon as any fresh information about Apple's Radio service is leaked you'll be the first to know !
By Simon Thomas on 29th October, 2012