The new  Opera Mobile Store has been launched by Opera Software. The store can be accessed via a Speed Dial link in the Opera Mini and Opera Mobile browsers. There is also an Opera Publisher Portal providing developers with an easy way to get their applications onto the Opera Mobile Store.

The Opera Mobile Store uses Appia's storefront commerce technology and leverages a wide catalog of applications for phones with Java, Symbian, BlackBerry and Android operating systems.

The Opera Mobile Store has been built and delivered through a strategic partnership with Appia. The Opera Mobile Store offers both free and paid applications for virtually any mobile platform and device.

"The launch of the Opera Mobile Store supports Opera's core belief in an open, cross-platform mobile Internet experience by providing Opera users with an integrated storefront of mobile applications," said Mahi de Silva, EVP, Consumer Mobile, Opera Software. "Our partnership with Appia delivers to all Opera Mobile and Opera Mini users easy access to a wide variety of great content, on any device, all over the world."

In its pre-launch state, the Opera Mobile Store attracted more than 15 million users in February, from 200 countries, achieving more than 700,000 downloads per day.

The Opera Mobile Store is now open and available at mobilestore.opera.com.