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First 3G Wireless Devices for Canadians

21st July,2004

Canada : Rogers Wireless announced the availability of the Sony Ericsson GC82 EDGE PC Card across the Rogers Wireless network in Canada. The Company recently completed the rollout of EDGE technology across its nationwide network that reaches more than 93% of the Canadian population, making 3G services and wireless data speeds that are up to three times faster than those previously available.

Rogers Wireless began commercial trials of EDGE (Enhanced Data Rates for Global Evolution) technology on its network in the Greater Vancouver Area in late 2003. With the deployment of this technology now complete in all of its markets, Rogers Wireless customers across Canada who use EDGE capable devices will now be able to benefit from the fastest national wireless data network available in Canada.

"Rogers Wireless is committed to providing our customers across the country with access to the most innovative wireless communications solutions.

Our EDGE network provides customers with access to higher-speeds for more robust access to the Internet, e-mail and other web-based applications," said Rob Bruce, Executive Vice President and Chief Marketing Officer, Rogers Wireless Inc. "The new Sony Ericsson PC Card and the industry-leading Rogers Wireless EDGE network provide businesses and consumers alike with high-speed access to the information that matters most to them, right now."

EDGE is a natural step in GSM evolution. It is a 3G radio technology that provides wireless data speeds that are up to three times faster than those provided by GPRS (General Packet Radio Service), enabling Rogers Wireless customers to be as productive on the go as they are in the office or at home with services such as Internet access, e-mail and access to corporate Intranets over existing infrastructure at the highest wireless data speeds available today.

"Today, customers will benefit from Rogers Wireless' forward thinking and market-leading strategy to keep Canada at the forefront of wireless communications," said Mark Henderson, President Ericsson Canada. "Rogers Wireless and Ericsson agreed to deploy EDGE with the initial deployment of GSM, and we're thrilled to see the capabilities of the network come to fruition in the form of new and exciting 3G services for Rogers Wireless customers."

The Sony Ericsson EDGE PC Card is a wireless dual-band (both 850 and 1900 MHz) and dual mode (both EDGE and GPRS) PC Card which provides the highest available data speeds over GSM/EDGE/GPRS networks.

"The Sony Ericsson PC card enables customers to unleash themselves from their wired world. Customers can now enjoy the same communications capability and computing power that you have in the office when you're on the move using the Sony Ericsson EDGE PC Cards," said Mats Paulson, General Manager, Sony Ericsson, Canada.

As previously announced, the deployment of Rogers Wireless EDGE capability is concurrent with the rollout of EDGE by AT&T Wireless Services Inc. in the United States. The simultaneous provision of 3G service by both companies ensures that customers on both sides of the border have access to EDGE high-speed data service wherever they travel across North America.

About Rogers Wireless
Rogers Wireless Communications Inc. (TSX: RCM.B; NYSE: RCN) operates Canada's largest integrated wireless voice and data network, providing advanced voice and wireless data solutions to customers from coast to coast on the Company's GSM/GPRS network - the world standard for wireless communications technology. The Company has almost 4.1 million customers and offices in Canadian cities across the country. Rogers Wireless Communications Inc. is 56% owned by Rogers Communications Inc., and 34% owned by AT&T Wireless Services, Inc.

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