UK : 3 On Demand is a service provided by 3UK ( Three ) that lets you stream mobile TV onto 3G mobile phones. Of course, this is available now now for 3 mobile phone customers via existing agreements with Sky, Sky Sports and the BBC. The difference now is that there is a 3 On Demand portal which provides more content and more flexibility .

The new content includes MTV Cribs, The Hills and South Park and its not just short clips. Via the portal you can watch full-length episodes with a pause and play functionality. This is useful to fit into your lifestyle, work commitments or travel arrangements.

3 UK subscribers have to pay between £1 and £1.99 for a week’s access to an episode.