Europe
: NTT DoCoMo, Inc., Japan's leading mobile communications provider,
and Mobile TeleSystems OJSC, the largest mobile phone operator in
Russia and the CIS, today announced that have formed an exclusive
strategic partnership under which MTS will launch i-mode® in Russia
and other CIS countries. As a result of this agreement, i-mode will
become available through 13 operations.
This long-term
agreement, signed today by these two leading mobile operators, will
allow MTS to offer i-mode services to its in Russia via its GSM/GPRS/EDGE
networks, with DoCoMo providing its brand name, know-how and technology.
MTS plans to introduce i-mode in Russia before December 2005.
In addition, MTS
and DoCoMo will cooperate on the introduction of i-mode services in
the other markets of the CIS in which MTS either maintains subsidiaries
or manages operations. Under this agreement, i-mode services will
be deployed in the Ukraine, Uzbekistan and Belarus.
Commenting on
the agreement, Vassily Sidorov, MTS President and CEO said: "The
introduction of i-mode will allow MTS to significantly broaden and
diversify the range of services available to its customers. The experience
of other European operators shows that i-mode provides for additional
revenues, contributing to ARPU growth. Subscribers are attracted by
the convenient interface, wide range of content and the affordable
pricing of the service."
NTT DoCoMo's Executive
Vice President, Managing Director of Products & Services, Kei-ichi
Enoki, commented: "I am pleased and excited about the introduction
of i-mode in Russia. The region has great potential for the growth
of i-mode. We are very confident that MTS will be a strong ally throughout
the region."
Already the world's
most popular mobile Internet platform since its launch in 1999 in
Japan, i-mode has more than 45 million subscribers using over 6,100
official content sites in 10 countries and regions. Subscribers have
access to a large variety of Internet services, e-mail, and other
applications through a wide range of innovative, multifunctional handsets
developed specially for i-mode partners around the world.
The i-mode service
is provided on an open platform based on de facto Internet standards.
It has proven attractive to content and application providers, stimulating
a vibrant content market with thousands of sites for customers to
choose from. This agreement allows MTS to draw on its international
experience to bring one of the world's leading services to consumers
in Russia and the CIS.
The agreement
with MTS marks DoCoMo's twelfth tie-up for the i-mode service. MTS
joins an international i-mode alliance that includes E-Plus Mobilfunk
GmbH & Co. KG (Germany), KPN Mobile N.V. (Netherlands), Far EasTone
Telecommunications (Taiwan), BASE N.V./S.A (Belgium), Bouygues Telecom
S.A. (France), Telefonica Moviles Espana (Spain), Wind Telecomunicazioni
SpA (Italy), COSMOTE Mobile Telecommunications S.A (Greece), and Telstra
Corporation Limited (Australia), Cellcom (Israel), and mmO2 (UK, Ireland
and Germany).