Backman
13-09-2007, 01:30 PM
Vodafone launched its own music service this week and waded into what is becoming an increasingly crowded market. A rental scheme, which offers Vodafone customers unlimited music downloads for £1.99 per week, will launch in November alongside several new handsets.
The operator will be ranging the Nokia N81 and will provde its own music store alongside the manufacturer's store on the handset. Both Orange and 3 turned down the N81 because it features Nokia's own music store. Sources at Orange said that having two music services on one handset 'would confuse customers'.
Vodafone's service will clash with both Nokia and Apple's iPhone. Napster chose the rental digital music model, under the 'Napster to Go' service. Like Napster, Vodafone's service means that as soon as a customer stops subscribing, the tracks will become unplayable.
MORE (http://www.mobiletoday.co.uk/content/16853.asp?men=2&sub=6)
The operator will be ranging the Nokia N81 and will provde its own music store alongside the manufacturer's store on the handset. Both Orange and 3 turned down the N81 because it features Nokia's own music store. Sources at Orange said that having two music services on one handset 'would confuse customers'.
Vodafone's service will clash with both Nokia and Apple's iPhone. Napster chose the rental digital music model, under the 'Napster to Go' service. Like Napster, Vodafone's service means that as soon as a customer stops subscribing, the tracks will become unplayable.
MORE (http://www.mobiletoday.co.uk/content/16853.asp?men=2&sub=6)