Backman
30-03-2007, 01:32 PM
Virgin Mobile is trialling a six-month contract proposition to capitalise on the number of customers frustrated with lengthy 18-month deals.
Virgin is offering Sim-only contract deals on The Carphone Warehouse's discount website, e2save.com, and in the retailer's stores. The trial will last for three months before Virgin considers a more permanent proposition and the possibility of bundling in a cheap phone.
The tariff offers a customer 150 minutes and 150 texts per month for £15, but no handset.
Virgin said: 'We want to give customers more choice and flexibility. People are tied into 18-month contracts, but with this deal they can keep their phone and pay just £15 per month. It is the same value as our £25 contract. We hope to shake things up a bit.'
MORE (http://www.mobiletoday.co.uk/content/15987.asp?men=0&sub=1)
Virgin is offering Sim-only contract deals on The Carphone Warehouse's discount website, e2save.com, and in the retailer's stores. The trial will last for three months before Virgin considers a more permanent proposition and the possibility of bundling in a cheap phone.
The tariff offers a customer 150 minutes and 150 texts per month for £15, but no handset.
Virgin said: 'We want to give customers more choice and flexibility. People are tied into 18-month contracts, but with this deal they can keep their phone and pay just £15 per month. It is the same value as our £25 contract. We hope to shake things up a bit.'
MORE (http://www.mobiletoday.co.uk/content/15987.asp?men=0&sub=1)