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View Full Version : Consumers want more choice, says Three


Miles
27-06-2005, 01:45 PM
Seventy-five percent of Irish mobile phone users have said they do not think the mobile phone market is competitive enough, a new survey has shown.

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Consumers want more choice, says Three
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In the papers 27 June



Commissioned by Three Ireland, which is expected to launch in the Irish mobile phone market next month, the survey reveals that consumers are unhappy with the state of play in the market and would like to see increased competition.



Eighty-seven percent of respondents to the survey said they would welcome a new mobile services provider to the market in the hope that a new entrant would ignite competition. A further 80 percent said they would welcome more choice in the market and 75 percent believe that more competition would lead to better value for consumers.



Competition within the Irish mobile market has long been a topic of consternation. In December 2004 the communications regulator ComReg proposed the introduction of mobile virtual network operators, MVNOs, into the Irish market in a bid to shake things up a bit. MVNOs would effectively "piggy-back" on the network of established mobile operators. These virtual operators would then be able to offer alternative services, potentially resulting in better deals for consumers.



Both Vodafone and O2, who challenged ComReg's decision, have claimed that competition is increasing in the market with Meteor making more of an impact in recent months. Meteor, the third mobile operator in the market currently controls about 10 percent of the market.


Full article here (http://www.enn.ie/frontpage/news-9615556.html)